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FOR IMMEDIATE RELEASE:
Contact:
Christopher Bernat
SourceSubstrates, LLC
chris@sourcesubstrates.com
FAX: 843.388.8903
Vapor Apparel Announces The American Backcountry Collection;
From Alpine Spruce to Terra Mesa - Cool Wicking Colors for the Great Outdoors!
Charleston, South Carolina January 2nd, 2006
Today, SourceSubstrates announces The American Backcountry Collection, a new
line of sublimation friendly performance shirts. This is part of the company’s
long term commitment to developing high quality apparel and real variety for the
digital decorator.
“The American Backcountry Collection is the result of a great partnership
opportunity” says Jackson Burnett, President of SourceSubstrates. “American
Backcountry is a well established brand in the outdoor retail market. Working on
programs for National Geographic and with national outdoor retailers only adds
value to the brand for our customers.”
The new colors of Vapor Apparel’s industry-leading Basic Performance-T include,
Terra Mesa, November White, Alpine Spruce, and Blizzard Blue. The colors were
developed in conjunction with American Backcountry, and designed for the outdoor
enthusiast.
“We looked around quite a bit. We are very pleased with the quality of the
garments and the entire business approach.” says Frank Hintz, President of
American Backcountry. “SourceSubstrates is getting us exactly what we need to
stay competitive.”
The new colors will be on display in January at the ISS Long Beach and the
Outdoor Retailer Show in Salt Lake City.
“These colors are a significant addition to the line” says Christopher Bernat,
Chief Revenue Officer of SourceSubstrates. “The Basic Performance-T fabric was
an easy choice for these colors. The outdoor guy is going to really like this
gear. Sublimators now have four more colors that feel like cotton but wick like
vapor.”
SourceSubstrates specializes in the value-added sourcing of blank performance
apparel and fabric Imprintables for the sublimation, screen-printing, and
embroidery industries. The company markets the Vapor Apparel brand exclusively
through its distribution partners. SourceSubstrates has over 75 collective years
of experience in the sublimation, screen-printing, and textile industries. The
company’s unique network of manufacturing and logistics partners offers a
competitive advantage to our customers. SourceSubstrates is headquartered in
Charleston, South Carolina. More information is available at
www.sourcesubstrates.com
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